Top 30 most marketable courses in Kenya
You’re probably wondering what the most marketable courses in Kenya are right now.
Well, you’re in luck. We’ve created a full list of the top 30 courses that can help you land a good job or start a profitable business.
These courses range from Digital Marketing to Nail Technology, and they’re all in high demand across different industries in Kenya.
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If you’re thinking about building a career with strong growth potential, keep reading. This list has something for everyone.
Kenya’s job market keeps changing, and staying relevant means learning the right skills. Whether you just finished school or want to switch careers, choosing a marketable course is key.
Here are the top 30 most marketable courses in Kenya by 2025.
1. Digital Marketing
Digital Marketing is about promoting products or services online through platforms like social media, search engines, and email.
With more Kenyans using smartphones and the internet, businesses need skilled digital marketers to reach their customers effectively.
The demand for these skills is huge. Even if you don’t land a job, you can start your own agency or work as a freelancer.
Salaries start from around KES 80,000 per month, while experienced professionals and freelancers can earn over KES 120,000 monthly.
Digital marketing is one of the most practical and rewarding courses to study today.
2. Graphic Design
Graphic design focuses on creating visual content that communicates messages clearly using images, colors, and text.
As Kenyan businesses invest more in branding and marketing, graphic designers are in high demand for creating logos, ads, and digital materials.
If you don’t find employment, you can freelance or start your own design agency.
Beginners earn around KES 50,000 per month, while skilled freelancers can make over KES 100,000.
Whether you’re a student or a working professional, learning graphic design is a great way to turn creativity into income.
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3. Electronic Repair
Electronic repair is among the fastest-growing skills in Kenya.
It involves diagnosing and fixing gadgets like phones, TVs, computers, and home appliances. As more people rely on electronics, the need for repair experts keeps growing.
You don’t need a degree—what matters is hands-on skill.
Repairing washing machines can earn KES 6,000, TVs about KES 3,000, and microwaves around KES 5,000. Many technicians make KES 60,000+ monthly.
READ ALSO: Best Electronic Repair Course in Kenya Requirements and Fees
4. Mobile App Development
Mobile app development involves building applications for smartphones and tablets.
As Kenya’s mobile tech sector grows, more companies need developers who can build engaging, easy-to-use apps.
No degree is needed—just skills and a good portfolio.
Developers earn from KES 100,000 monthly, while experienced ones can make over KES 300,000.
It’s one of the best-paying and most flexible careers in the tech field.
READ ALSO: Estimated Costs of Developing a Mobile App in Kenya
5. Roofing Technology
Roofing technology focuses on installing and maintaining roofs for homes and commercial buildings.
The construction industry in Kenya is booming, creating a strong need for skilled roofing experts.
Roofing jobs pay well, with projects ranging from KES 15,000 to KES 50,000. Many roofing technicians make over KES 300,000 monthly depending on workload.
You don’t need a degree—connections with contractors can get you started.
6. Construction Management
Construction management deals with planning and overseeing building projects.
Kenya’s construction industry keeps expanding, and developers need trained managers to handle sites and workers.
Graduates can work for companies or become independent contractors.
With experience, you can make over KES 200,000 per month, especially when managing multiple projects.
7. Interior Design and Landscaping
Interior design focuses on improving spaces to make them functional and attractive.
As urban living grows, many people want customized home and office designs.
Adding landscaping can boost income since outdoor design often complements interior work.
Each project can earn KES 15,000 to KES 60,000 depending on the size and detail.
8. Nail Technology
Nail technology is one of the hottest skills in the beauty industry.
It involves nail care, nail art, and extensions. With self-care becoming a lifestyle, skilled nail technicians are in high demand.
A manicure costs around KES 2,500, and nail art goes for KES 3,500 to KES 5,000. Serving multiple clients daily can earn over KES 10,000 a day.
READ ALSO: Best Nail Technology Courses in Nairobi
You don’t need a degree—just creativity and skill.
9. Civil Engineering
Civil Engineering remains one of the most respected and marketable courses in Kenya.
It focuses on designing and constructing roads, bridges, and buildings.
With ongoing infrastructure projects, demand for civil engineers continues to rise.
Salaries for entry-level engineers start from KES 80,000 and can grow beyond KES 300,000 with experience.
10. Pharmacy
Pharmacy is a strong course in the health sector.
Pharmacists play a vital role in dispensing drugs and advising patients.
Kenya’s healthcare system needs more professionals, especially in rural areas.
Graduates can work in hospitals, open chemists, or join pharmaceutical companies.
11. Web Development
Web development focuses on creating and maintaining websites.
It’s one of the most profitable digital skills today. One website project can earn you KES 50,000, plus KES 10,000 monthly for maintenance.
With just a few clients, you can make KES 200,000 per month working remotely.
Joining a college gives you better connections and guidance to start fast.
Combining web design with SEO or digital marketing can boost your earnings even further.
12. Data Science
Data science combines coding, math, and analysis to turn data into useful insights.
Businesses and government agencies rely on data experts for decision-making.
You’ll need to master tools like Python, R, Power BI, Tableau, and Excel.
Data scientists earn high salaries, especially in telecoms, banking, and consulting firms.
13. Cybersecurity and Ethical Hacking
Cybersecurity protects systems and networks from hackers and digital threats.
With many Kenyan services now online, companies like Safaricom, Jumia, and Nation Media hire cybersecurity professionals to secure data.
Government agencies like DCI and NIS also recruit experts to protect national systems like eCitizen.
Getting certified boosts your job chances and credibility.
READ ALSO: Is Cybersecurity Hard to Learn?
14. Photography
Photography is a creative and profitable skill.
You can earn KES 1,000 per client or over KES 20,000 per event. With about 50 clients a month, you could make KES 50,000+ easily.
Wedding, corporate, and brand photography are especially rewarding.
All you need is passion and a great portfolio—no degree required.
15. Video Editing
Video editing is about turning raw footage into engaging stories.
It’s a big skill in marketing, YouTube, and social media content.
Editors earn about KES 15,000 per project, and companies like Safaricom, Nation Media, and Toyota Kenya often need skilled editors.
Freelancing offers flexible hours and consistent income if you build a good portfolio.
16. Car Wiring
Car wiring focuses on the electrical systems in vehicles.
As more cars use advanced electronics, skilled technicians are in demand.
You can offer services like tracker installation, fault detection, or hybrid system repair.
Each job can earn over KES 5,000, and a steady client base can bring KES 50,000+ monthly.
Building partnerships with garages can secure regular work.
17. Monitoring and Evaluation (M&E)
M&E focuses on assessing project performance, especially in NGOs and government organizations.
It’s a crucial skill in development, health, and education programs.
Salaries start from KES 80,000, and senior specialists earn over KES 200,000.
Courses in statistics, social sciences, or project management complement this field well.
18. CPA and CFA
These are top professional finance certifications in Kenya.
CPA (Certified Public Accountant) and CFA (Chartered Financial Analyst) are essential for accounting and investment careers.
Both qualifications open doors in audit firms, banks, and corporates.
You can earn KES 100,000+ monthly as you gain experience.
19. Baking and Pastry
Baking and pastry is one of the best self-employment courses in Kenya.
With rising demand for custom cakes and snacks, you can easily earn KES 60,000+ monthly.
You can start from home or open a small bakery, supplying shops and events.
20. Film and Animation
Film and animation are fast-growing creative fields.
You can work in media houses, advertising agencies, or freelance.
With Kenya’s entertainment scene expanding, talented animators and filmmakers are in high demand.
21. Architecture
Architecture focuses on designing and planning buildings.
It’s a respected profession that combines art and engineering.
Experienced architects in Kenya can earn between KES 150,000 to 500,000 per project.
22. Quantity Surveying
Quantity surveying involves managing construction costs and contracts.
With Kenya’s construction boom, surveyors are essential for budgeting and planning.
Graduates can work in real estate firms, government projects, or as consultants.
23. GIS and GPS Software
Geographic Information Systems (GIS) involve mapping and spatial analysis.
It’s useful in planning, environment, transport, and agriculture.
Government departments, NGOs, and private firms hire GIS experts to manage land and data.
Your Final Step in Choosing Marketable Courses in Kenya by 2025
Understanding Kenya’s most marketable courses is the first step to building a strong career.
This list gives you insight into fields that guarantee growth and income.
Keep learning, adapt to trends, and focus on skills that fit your goals.
Stay updated, be consistent, and you’ll stay ahead in Kenya’s changing job market.
Now I’d Like to Hear From You
There you have it — the top 30 most marketable diploma courses in Kenya.
Which one interests you most?
Are you drawn to Graphic Design to express creativity or Data Science to work with analytics?
Whatever you choose, share your thoughts in the comments below. Your experience might inspire someone else.